In October, Gartner released its 2016 Market Guide report for Configure, Price and Quote Application Suites. This annual report provides application leaders with an overview of the market and a comprehensive list of CPQ vendors.
Axonom was one of eighteen vendors listed in the report. Gartner labels Axonom as:
"A SaaS CPQ vendor that specializes in interactive, visual configuration. It has interesting capabilities for handling complex technical problems such as racking and cabling, two functions which are notoriously difficult to do with most other configurators."
Product Suite: Powertrak CPQ, Powertrak Product Configurator, Powertrak 2D Product Configurator, Powertrak 3D Product Configurator, Powertrak VR Product Configurator, Powertrak Customer Portal, Powertrak Partner Portal, Powertrak Recurring Revenue Management
Notable Customers: Dell Compellent, Flextronics, Middle Atlantic Products, Wallenius Wilhelmsen Logistics, Shimadzu Scientific Instruments
CRM Integrations: Salesforce, Microsoft Dynamics, NetSuite, Exact Macola
Notable CPQ Market Findings
Gartner analysts, Mark Lewis and Guneet Bharaj, describe CPQ innovation as, "Expect rapid innovation as vendors try to differentiate themselves in a crowded market. New and emerging capabilities include: intelligent guided-selling, improved visualization and 3D modeling, intelligent negotiation guidance, mobile configuration support, estimated compensation, verticalization, and deeper integration with back-end fulfillment systems."
Based on these results, Axonom is pioneering the next wave of technology in the CPQ industry - marrying CPQ with Virtual Reality. I very much expect to see other 3D CPQ vendors adding VR to their product offering in the coming year. These two technologies deliver a complete design-to-order experience!
Gartner states the CPQ market has experienced sustained, double-digit growth over the last five years, and estimates a 20% annual growth rate through to 2020.
Per Gartner's guidelines, I cannot share any more information that's published in this report. For details on market definitions, direction and trends, recommendations, and other key findings, download the 2016 Market Guide on www.gartner.com.
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Source: Mark Lewis & Guneet Bharaj, "Market Guide for Configure, Price and Quote Application Suite," Gartner, Inc., Oct. 27, 2016