Today, we unveiled our new line of visual product configurators at Microsoft Dynamics Convergence conference in Atlanta, GA.
Internally, we’ve been harnessing excitement to bring this product feature to market! Let’s just say the customer response in the expo hall was incredibly rewarding!
What is the drag-and-drop visual configurator? How does it work?
I believe that it will revolutionize the way product configurations are now executed in Microsoft Dynamics CRM. It delivers more than a ‘spin and zoom’ visual representation of a configuration. Users are provided with tools to manipulate a product to their satisfaction along with an exact image of that virtual product prior to order.
This ‘completely interactive’ product configuration experience has never been offered to Microsoft Dynamics CRM customers. We’ve combined interactive entertainment with self-service visualization to fuel excitement, encourage user adoption, and stimulate customer engagement.
Powertrak provides companies that sell configurable, multi-option, and customizable products and services a powerful solution to manipulate 2D/3D product models by selecting items and dragging-and-dropping them into an interactive interface. When completed, items in the visual rendering are used to generate a quote or order.
- Fully interactive drag-and-drop interface
- Move components between valid locations even after it’s been initially placed
- Attachment Point rule set limits where components can be placed and highlights all acceptable locations
- Snap-to-connection, snap-to-grid, and auto-alignment
- Collision detection prevents placing two items in the same space
- Construct BOMs when parts are dropped into the configuration
- Select components in the configuration and see its description in the sidebar
- Multiple viewing angles and camera control
- Fully browser-based and tablet friendly
The Interactive 2D/3D Configurator is a strategic element to the comprehensive Powertrak product suite. Customers select Powertrak Product Configurator and Partner Portal as a packaged solution to manage the quote-to-cash cycle, and streamline partner and customer interactions and transactions. The Interactive 2D/3D Configurator adds a psychological perspective to buying habits and brand loyalty.
“Technologies required for rational customer engagement are e-commerce, portals, 2D and 3D visualization, guided selling, integration with customer service applications and processes, inside sales and contract management systems, and digital signatures.”
Praveen Sengar, analyst at Gartner. Gartner, Inc. (NYSE: IT) the world’s leading information technology research and advisory company, in its October 22, 2013 report, How CPQ Impacts Customer Engagement.
The Millennials are changing the workforce landscape by bringing their individualism and technology-savvy aptitude to business practices. Companies need to adapt to this demographic change and shift focus to delivering CPQ solutions that empower interaction, personalization, and entertainment.
Read the entire 2D/3D product configurator press release on Axonom’s Press page. To see this product in action, please request a demonstration.