Wallenius Wilhelmsen Logistics

Wallenius Wilhelmsen delivers innovative and sustainable global shipping and logistics solutions for manufacturers of cars, trucks, heavy equipment and specialized cargo.

Many of Wallenius Wilhelmsen's global offices were operating their own quoting systems and processes, and the company could no longer effectively support and maintain all of those local, disparate quoting processes and systems in Europe, the Americas, Oceania, and Asia.

The company consolidated its disparate systems into one global quoting system powered by Powertrak CPQ for Microsoft Dynamics CRM.


Wallenius Wilhelmsen Logistics Launches Global Quoting System


Shipping and Logistics Company Launches Global Quoting System

With 6000 employees worldwide and 4.3 million units of inland and ocean transportation to manage each year, the Oslo, Norway-based company recognized the need for a central quoting system that delivers visibility into the quote-to-cash process, profitability, and provide an effortless customer experience.

Search for Quoting Automation

WWL leverages Powertrak CPQ for accurate quotesIn 2014, Wallenius Wilhelmsen conducted a search for a configure, price, quote (CPQ) solution to replace its many disparate, local systems.

The company wanted a global quoting system to be deployed on-premise to start with and the ability to transition to cloud-based in the future.

The system needed to exhibit a robust rules engine, flexibility for business users to maintain the back-end pricing structure, and seamless integration into its global customer database in Microsoft Dynamics CRM.

The company had spent several months evaluating CPQ vendors but found that Axonom clearly demonstrated the ease in which Powertrak CPQ is configurable and tightly integrated into Microsoft CRM, in addition to attractive pricing and delivery model.

"After careful consideration, we selected Powertrak CPQ and Portal based on the solution strength, team expertise, and project approach and cost." - Michael Palumbo, Director IT Global Applications Support and Development

Accurate Quotes on Shipping Logistics

Powertrak enriches Wallenius Wilhelmsen's sales quoting experience by simplifying the complexity, ensuring accuracy, increasing confidence, and speeding the quotation time. Because Powertrak maintains Wallenius Wilhelmsen's complex tariffs and surcharges, its global staff can quickly and confidently create quotes in minutes with 100% accurate calculations.

Wallenius Wilhelmsen has long-term strategies with Powertrak. The company selected Powertrak for its internal CPQ use but knew they could grow with the Powertrak platform by extending quoting and ordering out to its channel via Powertrak Partner Portal.

Read the full press release "Wallenius Wilhelmsen Logistics Launches Global Quoting System Powered By Powertrak CPQ."

View Demos    Request Information

*Image rights of WWL ship belong to Wallenius Wilhelmsen


VR Design Viewer

Virtual Reality Design Viewer Demo - Powertrak

Experience virtual reality on your smartphone with Powertrak VR Design Viewer.

Strap your smartphone into a Google Cardboard to experience a surgical suite layout design in virtual reality.

Powertrak Dynamic Wiring

Dynamic Wiring Automation for Cabling Type, Length, Price

Take the guesswork out of quoting and ordering products with complex wiring systems. Powertrak visually displays and calculates cabling type, length, and price!

Find out more about dynamic wiring in visual product configurations.

Customer Success

B2B Virtual Reality at Trade Shows

Four customers use virtual reality to showcase products, demonstrate benefits, and leave a memorable impression with trade show attendees.


Visual Rack Configurator in 2D

Discover how Middle Atlantic's visual configurator grew to more than 43,000 components and 10,000 registered users in year one.


Skytron selects Axonom 3D CPQ and Virtual Reality

Powertrak powers the quoting, ordering, and designing of healthcare environments with Skytron products. Then augments that experience with immersive virtual reality.

Customer Reviews