Colorado Springs, Colorado—February 25, 2009—U.S. semiconductor developer Ramtron International Corporation (Nasdaq: RMTR), the leading developer and supplier of nonvolatile ferroelectric random access memory (F-RAM) and integrated semiconductor products, selects Microsoft Dynamics CRM and Axonom’s Powertrak Partner Relationship Management solution as its exclusive CRM provider over Salesforce.com.
Microsoft Dynamics CRM and Axonom’s Powertrak PRM solution will deliver a global CRM sales, marketing and customer support solution with external rep and distributer PRM connectivity for deal registration, sample request management, opportunity design/win management, and RMA management that is fully integrated to Dynamics GP with Tensoft’s Fabless Semiconductor Management (FSM) module.
“We had so many different systems for our reps and distributors and for our internal sales team that it made doing their jobs effectively very difficult,” Michelle Soares, sales system coordinator at Ramtron. “I needed a solution that was easy to use and my sales team wanted something that integrated very closely with Outlook. Axonom makes Microsoft Dynamics CRM do exactly what we and our outside sales force need it to do - an all in one solution suite inside of Microsoft Outlook.”
Axonom is a mid-market independent software vendor (ISV) delivering enterprise-level CRM and PRM solutions for high tech/light manufacturing companies that manufacture and distribute make-to-order products through multiple distribution channels. By delivering more transactions more efficiently through channels at a lower cost their solutions help customers realize greater profit potential.
“Ramtron wanted one place for their sales team and partners to go to get everything they needed to do their jobs,” said Ted Steffner, director of west region sales at Axonom. “Microsoft Dynamics CRM with Powertrak’s PRM solution combined with Axonom’s high tech and semiconductor industry expertise will allow Ramtron to accomplish this at the lowest cost and the quickest turn-around time. The fact is that SaaS is a far more expensive solution if you already have the infrastructure in place to run your solution.”
Axonom brings thirteen years of exclusive award-winning customer relationship management solutions expertise. For the last eleven years, Axonom has been named to ISM Guide's Top 15 CRM Software Award for Medium and Small Businesses. In both 2007 and 2008, CRM Magazine awarded Axonom customers with the coveted Elite Award for implementation success, an achievement unmatched by any other vendor in the industry.
Powertrak’s high tech modules include customer and partner portals, contact center, quote and product configuration, time and billing, and service management. All Powertrak modules are integrated with Microsoft Dynamics CRM and can be optionally extended with Microsoft SharePoint for global partner and customer interaction.
About Axonom
Axonom is a leading provider of enterprise-level CRM and PRM software solutions for high tech/light manufacturing companies that manufacture and distribute make-to-order products through multiple distribution channels. By delivering more transactions more efficiently through channels at a lower cost our solutions help customers realize greater profit potential.
Axonom, a Microsoft Gold Certified Partner, Presidents Club and Inner Circle member, is Microsoft's strategic ISV partner for delivering high tech/light manufacturing solutions on Dynamics CRM. For eleven consecutive years Axonom has been named to ISM Guide's Top 15 CRM Software Award and in both 2008 and 2007 CRM Magazine has awarded Axonom customers with the coveted Elite Award for implementation success, achievements unmatched by any other vendor in the industry. For more information, please visit www.axonom.com.