Powertrak Blog

Middle Atlantic Releases Visual Lectern Configurator 

Build Intuitive, Personalized Lectern Systems at middleatlantic.com
Posted by Michael Bauer 05/26/2017 Categories: 2D Product Configurator Awards and Recognitions

Middle Atlantic has added the Lectern L5 Series to its online configurator and now offers customers two options to order technical furniture. Customers can choose from a pre-configured design or visually customize the lectern themselves with a step-by-step, online design-to-order solution - powered by Powertrak 2D Product Configurator.

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5 Ways Virtual Reality is Impacting Business 

Posted by Michael Bauer 05/15/2017 Categories: Virtual Reality

The Virtual Reality business is booming. Fortune magazine predicts the VR market will eclipse $150 billion by 2020. Additionally, according to Google data, search interest for VR quadrupled between 2015 and 2016.

This post examines how VR is affecting businesses today and how it can improve your business operations.

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CPQ Software Promotion for Exact Macola Users 

Streamline How You Sell: Configure, Price, Quote with Powertrak CPQ

Exact Macola and Axonom have teamed up to deliver CPQ sales quoting, ordering, and product configuration solutions to manufacturers using Macola 10.

Axonom is offering Macola customers a special conference rate for all Evolve 2017 conference attendees implementing Powertrak CPQ to its Macola 10, Progression or ES platform.

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Sales Leaders to Follow on Twitter 

Posted by Michael Bauer 04/27/2017 Categories: Interviews Product Configurator

To read and absorb the overwhelming amount of sales content available daily, is an impossible task. How can you keep up? Twitter.

We’ve compiled a list of 12 sales leaders who post and curate fantastic sales content on their Twitter feeds, as well as a brief overview of the types of content you’ll find on their feed. Some focus on leadership, some provide motivation, and others help you keep your social selling practices up to date.

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Skytron President Craig Wassenaar on the use of Virtual Reality at Medical Trade Shows 

Craig Wassenaar shares the business value of Skytron 4D system - a virtual reality experience powered by Powertrak VRoom.
Posted by Michael Bauer 04/14/2017 Categories: 3D Product Configurator Events / Conferences Interviews Virtual Reality

In the fall of 2016, Skytron adopted Powertrak VRoom, a virtual reality mobile showroom, to help their sales professionals and dealers present and educate how its medical solutions (booms, lights, tables, etc.) fit and work in various healthcare environments.

After a few shows using VR, I sought feedback from our first Powertrak VRoom customer. I spoke with Skytron President and CFO, Craig Wassenaar, about the value of trade shows to their business, how virtual reality has impacted their message, and the response from their dealers and prospective customers.

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What is CPQ Software? A History, Definition, and Overview 

Posted by Michael Bauer 03/28/2017 Categories: 2D Product Configurator 3D Product Configurator CPQ Software Virtual Reality

The volume and complexity of brand offerings continue to grow in today’s evolving marketplace. Customer expectations regarding the speed and accuracy of sales quotes is also growing. Meeting these expectations requires a tool to make quoting efficient and effective for your sales teams.

CPQ software is the answer for a growing number of companies. But what is CPQ software and where can it be best leveraged?

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Virtual Reality Exhibit a Success at Open Compute Project Summit 

Powertrak VRoom delivers an immersive VR experience of data center rack designs
Posted by Michael Bauer 03/15/2017 Categories: 3D Product Configurator Events / Conferences Virtual Reality

Axonom customer unveiled an immersive virtual reality experience of data center rack designs at Open Compute Project U.S. Summit.

The company featured a virtual reality (VR) station for conference attendees to visualize and explore data center rack designs equipped with storage and network products.

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